What's a Video Brochure?
A video brochure is a physical piece (often folded) that combines audio, video, and print.
Tubular Insights reports 80% of the world’s Internet traffic predicted to be made up of video content by 2019.
The reason for that is due to the engagement and entertainment of video as a platform.
The key to video brochures is that they connect with customers or prospects on their own time.
There isn't a disruptive call or email to carry your message—they can consume your content at their own pace.
With the tangibility of traditional print & the entertainment factor of digital media, your consumer enjoys a truly interactive experience with your brand.
How It Works
Open the video brochure, and your video starts. It's that simple.
We make our video brochures totally customizable.
Not fond of the automatic start? We can create your brochure to start by pressing a button.
Want the brochure's shape to fit within your brand? You can have a video brochure that has a totally customizable shape.
Don't have an art department, or if you do, are they too busy? We have designers on staff to help you out.
We even offer the pinnacle of printing customization: variable data printing!
Video: The Best of Digital Engagement
Video has emerged as the holy grail of engagement in the past ten years, and for a very simple reason: video drives results.
Video messages help connect with people in a unique way.
Want a unique way of onboarding a client? You can create videos that can describe your product in-depth, introduce your team, or even a highly personalized message.
Video brochures can hold videos from 30 seconds to eight hours. Talk about engagement!
Video screens can be small enough to fit within a business card to bigger than a phone screen.
With video, your message can be heard and seen by your clients, when they want to consume it.
Do you want your customer to control the brochure experience?
Create any inputs you'd like: play, pause, volume control, next, previous, replay, on/off—anything you see on a remote control.
You can even have buttons that connect the users to specific videos, like the ones we use for our own video brochures in the animation above this section.
Easy to Use
This is the biggest feature of the brochures: the videos are interchangeable.
Simply plug the usb cord (included) into any computer and drag/drop in the videos, and you're done!
The usb cord double as a charger, which charges the device from empty to full in less than 30 minutes.
The inputs lie underneath what we call 'the carrier,' so no matter how small you design your buttons, they will be easy to interact with.
The Power of Print
As the world has become one of screens, the importance of something your clients can pick up, touch, and feel is larger than ever.
A marketing campaign works best when print is integrated with digital marketing assets. In fact, there's tons of research that shows how print can have a huge effect in this regard..
The reasons behind this are numerous:
Print isn't intrusive. Your customers can enjoy print at their own leisure.
Printed material appeals to the senses. A study on sensory branding states that brands that appeal to multiple senses are more successful than one or two.
With a video brochure, you're appealing to the senses of touch, sight, hearing, even the scent of the paper—as opposed to sight & hearing exclusively.
The Inspire Advantage
There are a bevy of options to choose from for corporate holiday gifts, but why choose Inspire Marketing Services?
Do you have several locations, but don't have the time to pack and ship them? Have you ever ordered a bulk set of gifts, only to find out that you don't have the closet space to hold the leftovers?
We have the warehouse space and the shipping expertise to make sure your gifts are delivered to your clients, hassle-free.
Not the most creative type? We are! The corporate holiday gifts on this page are a mere tip of the idea iceberg.
Our ultra-friendly staff will work with you to find a solution that's relevant to your company's goals.
Have an idea, but not a design team to bring it to life? Our experienced production team has handled every situation imaginable, from apparel to point of sale.